5 Ways Your Technology Runs Best On Creative Juice


Question: which side of marketing is more creative, the art or the science? Most would agree that, historically, it’s the art that has received all the creative glory. But clever copy and arresting images aren’t the only expressions of creativity, and writers and designers are no longer the only artists in the room.

Modern technology is empowering marketers of all brains (left and right) to solve problems and build customer experiences like never before, with greater personalization, context, and relevance. In this on-demand presentation, Mautic’s VP of Marketing, Katie Staveley, will open your eyes to why it’s critical that marketers build the skills to bring the creative forces of art and science together.


After watching this session, you will be able to:

  • Understand the difference between artistic and scientific marketing creativity
  • Empower your team with new creative approaches to your marketing tactics
  • Engage your creative side and deliver better marketing messages 
  • Identify the technologies that will help you be more creative
  • Strengthen your overall marketing skillset to maximize your technology investment 

Register now to view this on-demand webinar